Category

Marketing Training and Firm Retreats

Marketing and Biz Dev Training for Litigators

By | Law firm marketing, Litigation, Marketing Training and Firm Retreats, Strategy, Uncategorized | No Comments

Marketing and Biz Dev Training for Litigators A marketer asked whether litigators require unique marketing and client-development training. She’d been hearing from the litigators that they felt the nature of a litigation practice is somehow different, that it requires special techniques and training. They…

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Ross Fishman from Fishman Marketing, speaking on hot marketing, branding, and website trends and CLE/Ethics

Exciting New 7-Week, Live-Online Associate-Marketing Class

By | Ethics and CLE programs, Law firm marketing, Marketing Training and Firm Retreats, Strategy, Uncategorized | One Comment

Exciting New 7-Week, Live-Online Associate-Marketing Class Beginning this Tuesday, Aug. 13, I will be conducting a live, online, 7-week associate-marketing course for Thomson Reuters’ West LegalEdcenter.  The program is called: “Accelerate Your Business Development: How to Create a Successful Individual Marketing…

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“I’m Not an Expert, but I Think….” The Challenge of Client Pitches.

By | Advertisements, Branding, Law firm marketing, Marketing Training and Firm Retreats, Strategy, Websites | One Comment

“I’m Not an Expert, but I Think…” “Mad Men” and The Challenge of Client Pitches. In this brilliant one-minute clip (click here), “Mad Men” captures precisely how Pitch Meetings can go tragically wrong, in any industry or organization.  And this…

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