Which website design works better? We’re using some pretty amazing technology to (1) help
As a whole, lawyers are very literal, often too literal for good marketing. As
When launching a new brand or website, I think it’s time for a party.
The 20 Best Law Firm Tag Lines. Is your firm “Committed to Mediocrity™”? Tag lines
THESE pictures are worth 1,000 words. Lorne MacLean is likely British Columbia’s top consumer lawyer.
Is shampoo more interesting than a law firm? There are few products more inherently boring than shampoo. It’s soap. For your hair. Yet there have been some notable efforts over the years to differentiate it, or make shampoo seem more interesting or useful. Clairol Herbal Essences took this to a ridiculous extreme (click here Read more >>
These Ads and Websites Don’t Work. More creativity is cheaper. Stronger visuals cost less. Here’s why. See this ad? It’s one previously used by a client, Lorne MacLean, a small firm inVancouver,BC. Nice guy, great lawyer, handsome photo, and a simple message which is clearly detailed in the text. The style and structure makes perfect Read more >>
Fostering Good Marketing – Jones Foster. Jones Foster Johnston & Stubbs is a high-quality, old-line West Palm Beach, Florida law firm — 35 great lawyers and a relatively conservative and wealthy target audience. As we discussed previously in our “Name-based marketing” post, it can be useful for marketing purposes if your firm has a fortuitous Read more >>
