Novak Law Offices is a global law firm led by Neal Novak, one of the industry’s leading insurance coverage and reinsurance lawyers.
WordPress Web Site Features
- Integrated Marketing Campaigns
- Responsive Design for Mobile/Tablets
- Fishman Marketing’s Legal Platform
- News Features
- Collapsed Menu with expanding feature
- Integrated video backgrounds
BEFORE AND AFTER
As a small firm, Novak Law Offices represent clients more efficiently and cost-effectively than the larger insurance-oriented firms. They target sophisticated insurance executives in the US and London, where much of the world’s insurance industry is focused. A terrific lawyer, Neal has an irreverent sense of humor, which his clients appreciate in tough situations.
We wanted a clear way to convey this brand message with Neal’s sense of humor, including attention-grabbing visuals, and a tag line that would help summarize their distinctiveness in face-to-face marketing situations.
In addition to the typical issues, they have handled some extremely unusual cases. We used these stories to showcase the variety and sophistication of their work:
- A driver in a serious car wreck who bought insurance after the accident, then filed a claim.
- Somali pirates who captured a ship, but the insurance company wouldn’t release the ransom until after the pirates signed the official insurance form.
- A 39-year-old major league pitcher who had surgery to fix his throwing arm, then filed a claim alleging the surgery was the problem, not his advanced age.
- And many more.
Crazy claims brilliantly handled by a savvy insurance lawyer. The easy-to-navigate, SEO-enhanced WordPress website is built around brief video animations illustrating each story.