ALPMA / Prodonovich Advisory – Ross Fishman Marketing Webinar Handout

Thanks for attending today’s webinar, I hope you enjoyed it!  A special thanks to my good friend Sue-Ella Prodonovich from Prodonovich Advisory, and ALPMA’s Fiona Croswell for arranging this program.

Here is the handout which includes most of the slides from today’s program; I hope it’s helpful:

ALPMA Marketing Webinar Handout (c) 2020 Ross Fishman

If you’re interested in buying individual print or electronic books, here are the Amazon links (if you’d like to order 10+ copies, please contact me directly for discount pricing):

The Ultimate Law Firm Associate’s Working-From-Home Marketing Checklist. 

The Ultimate Law Firm Partner’s Working-From-Home Marketing Checklist.

BTW, I am also offering to individual law firms a webinar plus e-books for all their lawyers for just $1200 AUD. To learn more, please contact me directly at +1.847.921.7677 or The description of the program is below.

Please feel free to contact me directly any time if you’d like to chat about marketing; I’m happy to help.

Good luck and stay safe, everyone.

Warmest regards,



Interested in hosting a tailored webinar for your firm?

20 Top Marketing Tips For

“Working-From-Home” Lawyers


Ross Fishman is one of the world’s foremost experts on marketing for lawyers and law firms. In this fun and fast-paced webinar, Ross will share 20 powerful marketing tips―his favorite practical suggestions that lawyers who are working from home during the COVID pandemic can begin using immediately.

Hot Topics May Include:

  • Developing a 2020 Marketing Strategy
  • Standing Out Online
  • Networking From Home
  • Efficiently Developing Online Content
  • Social Media Best Practices
  • Top LinkedIn Tips
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  • Better Zoom Meetings
  • Mental Health Issues
  • And much more…

Legal Marketing Books:

Every attendee will receive a copy of one of Ross’s popular new “Working-From-Home Marketing Checklist” e-books, either the Partner ( or Associate ( version.

About the Speaker:

Of Counsel magazine said, “Many people consider Ross to be the nation’s foremost expert on law firm marketing.” A former litigator, big-firm marketing director, and marketing partner, Ross is a renowned expert in law and professional-services strategy and branding. He was the first marketer to be inducted into the LMA’s Hall of Fame.

You can learn more about Ross at or at Go to to watch his speaker demo, and to watch “250 of the Best and Worst Law Firm Brands in Two Minutes.”


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