Led by Bryan Schwartz, one of the legal profession’s most creative and dynamic Chairmen, we have been privileged to work closely with Levenfeld Pearlstein’s leadership since the firm’s founding, creating numerous campaigns pursuing many different strategies as the firm has set and achieved new growth and strategic goals.
LP is a truly unique firm, and Bryan wanted to showcase its unique culture, to attract like-minded laterals who were feeling stifled in their less-creative, more-traditional environments. These materials use metaphors, a cog, sheep, or robot to reference the experience of working in a traditional firm contrasted side-by-side to the exhilaration of working at LP.
The aggressive nature of this message created significant buzz in the local legal community and enhanced the firm’s reputation as among Chicago’s most dynamic firms.
“I owe Ross for what he has done for my company. Ross taught me to think outside of the box and not do what every off the shelf marketing consultant does. With Ross at the helm when we started up, we conducted award-winning work at our firm entirely as a result of working with Ross. First, he gets professionals (particularly lawyers) and the baggage they bring to the table. Second, he listens and understands. Finally, he takes these first two steps and creates exceptional, differentiated strategies that are simply brilliant. He works with really creative people – it is not just Ross – his company has depth and bench strength. He helped us with everything from creative recruiting campaigns, individual coaching to a segmented client marketing approaches. I have worked with many business and marketing consultants. He is a grade above and I would give him nose bleed ratings for his ideas, his work and the results he helped us obtain. I have also referred Ross to tech companies, accountants and other professional service firms. Ross has game.”
- Bryan Schwartz, Chairman, Levenfeld Pearlstein