Marketing Awards

In recent years, Ross has been active in a wide range of strategic marketing activities and has received a dozen national legal and business-related marketing awards for innovative and revenue-producing programs, from Inc. magazine to the ABA.  These awards include:

• 2006 ALM's Small Firm Business Nation's Best Marketing award for The Lettuce Lawyers
• 2005 LMA Best of Show for The Nation's Most Responsive Firm. Two Hours. Period. ^sm
• 2004 LMA Best Identity Launch award for Relationship-Oriented Firm. The Power of Partners ^sm
• 2003 LMA Best of Show "Most Innovative" award for Divorce Firm. We Can't Protect Your Heart ^sm
• 2002 LMA Recruiting award for Law School Recruiting and Computer Game
• 2000 LMA Best of Show award for The Bug Lawyers ^sm
• 1999 LMA Cross-Over Marketing award for Lateral Hiring - We're Joining Ungaretti!
• 1998 LMA Lifetime Achievement award
• 1997 Inc. Magazine Marketing Master award for Written Service Guarantee
• 1997 LMA Marketing with Limited Resources award for Guarantee Firm's Name Change
• 1997 Cool Attorney Web Site award for Written Service Guarantee
• 1997 American Lawyer Media's Certificates of Excellence ( 2 Awards ) for Written Service Guarantee
• 1996 LMA Best of Show award for Written Service Guarantee
• 1996 ABA Dignity in Advertising award for Written Service Guarantee
• 1995 Of Counsel magazine Outstanding Marketing award for Winston Lawyer Baseball Cards and Autographed Baseballs

Positions and Appointments

Ross has also been invited or elected to participate in a variety of strategic marketing positions for various organizations, from LMA to the ABA and the Association of Legal Administrators, including:

• Strategic Planning Task Force, LMA, 2004-05
• QuickStart/Boot Camp chairman, LMA national conference, 2003-06
• Best Practices Task Force, LMA, 2005-06
• Board of Editors, Law Journal Newsletters, 2005- 
• Editorial Board, ABA's Law Practice magazine, 2005- 
• Vice President, LMA, 1998
• Profiled in ABA's Marketing Success Stories: Interviews with 66 Rainmakers, 2003 
• Editorial Board, Aspen Publishing's Rainmaker's Review, 1995-2003
• Advisory Board, Marketing for Lawyers, 1997-2004 
• Marketing Track Chairman, National Conference, ALA, 2000
• Chairman, ABA, Marketing Legal Services Committee
• Profiled, ABA's Marketing Success Stories: Interviews with 66 Rainmakers
• Member, International Marketing Management Team, ALA, 1996Featured/profiled, Crain's
• Chicago Business, "Keeping Customers Satisfied" 
• Federal trial bar, N.D. Illinois