FDCC’s Visibility and Online-Marketing Initiative Building the brand for an association of the nation’s top defense lawyers. The Federation of Defense & Corporate Counsel asked Fishman Marketing to develop a marketing and differentiation campaign to enhance the visibility and name…
Look, it’s not like Vancouver lawyer Mark Virgin didn’t know his last name is Virgin (imagine what his middle school years were like…). Today, he’s a dynamic lawyer, helping stand up for the weak against the powerful. And he built…
ABA Journal’s article re Eye-Tracking technology We wrote a few posts regarding the innovative new eye-tracking technology we used to test various Vedder Price marketing campaigns before developing the website for its London office and renowned Global Transportation Finance practice….
“Client Service. It’s Our Thing.” website ThompsonMcMullan is an interesting Richmond, VA firm, and we’ve been looking for an opportunity to work with Amy Smith, among our favorite marketers, and one of LMA’s most-loyal leaders and volunteers. We know how…
Ross inducted into the LMA/Midwest Hall of Fame At the Midwest Chapter’s recent 2012 Your Honor Awards, Ross was inducted into the chapter’s Hall of Fame. The gracious induction speech was delivered by Joy Long, Director of Marketing at Ostrow…
Branding – London must replace its red phone booths I was in London awhile ago, giving a speech for MSI Global Alliance’s Global Conference. London’s one of my favorite cities, but I hadn’t been there in awhile. Walking around the city reminded…