Which website design works better? We’re using some pretty amazing technology to (1) help
As a whole, lawyers are very literal, often too literal for good marketing. As
When launching a new brand or website, I think it’s time for a party.
The 20 Best Law Firm Tag Lines. Is your firm “Committed to Mediocrity™”? Tag lines
THESE pictures are worth 1,000 words. Lorne MacLean is likely British Columbia’s top consumer lawyer.
The Top 25 Law Marketing Cliches to Avoid. As a whole, lawyers are very literal, often too literal for good marketing. As a result, many firms simply opt for the obvious icons that represent the general concept of “Law,” just like most of their closest competitors. The logical rationale seems to be, “Well, if everyone else Read more >>
Free Goldfish, Zebra Robes, and Law Firm Branding I gave a ”Branding, Differentiation, and Firm Culture “ presentation last week to a Seattle law firm that put me up at the Monaco Hotel. I love all the quirky Kimpton family hotels. The rooms are all unique and different, with funky furniture and furnishings.At the Monacos, it’s all the little eccentricities that Read more >>
The 20 Best Law Firm Tag Lines. Is your firm “Committed to Mediocrity TM”? Tag lines are hard – a few strategically selected words that encapsulate everything you stand for and want your target audience to know about you. It’s the slogan that tells your own people how to act, what makes them different, and Read more >>
